Articles

Business Development

Writings from the mind of Brett Keppler. 

Realtor, Team Leader, Brokerage Founder and Creator of Nekst.

The Role of Tech in Real Estate Transaction Management in 2025

In 2025, real estate transaction management is all about working smarter, not harder. With the right tools like Nekst, agents and transaction coordinators can automate the chaos, stay organized, and give clients a better experience from start to finish.
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The Most Common Real Estate Transaction Fires (and How to Prevent Them)

Most real estate transaction mistakes are preventable with the right systems in place. This post breaks down the five biggest fires agents face during a deal - and how Nekst helps stop them before they start.
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Why I Built Nekst: Fixing the Broken Parts of Transaction Management

Nekst was built to solve the real, daily problems agents face with traditional real estate transaction tools. From flexible deadlines to client portals to built-in automation, every feature came from lived experience - not from some outsider with a coder buddy.
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How to Build a Personal Brand as a Realtor

Your personal brand is the difference between being remembered and being replaced. This guide breaks down how to build a real estate brand that attracts the right clients and shows how tools like Nekst help you stay consistent, visible, and in control of every transaction.
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How to Help Buyers Stay Calm and Make Smart Offers in a Wacky Economy

When buyers are nervous, your job isn’t to sell them, it’s to steady them. Use tools, not tactics, to guide them toward the right decision and deliver a process that feels calm, confident, and under control.
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Scaling a Real Estate Team Without Going Broke

Scaling a real estate team without systems is a fast track to burnout and wasted money. This post breaks down the hidden costs of hiring too soon and shows how tools like Nekst and automation can help you grow profitably and sustainably.
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The TC Bottleneck: When One Person IS the System

When one person becomes the entire transaction system, burnout is inevitable and growth stalls. This post explores how to fix the TC bottleneck using structured processes, smart delegation, and real estate workflow automation tools like Nekst.
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Stop Being the Boss Everyone Complains About: How to Actually Lead Your Real Estate Admin Team

Great admin teams don’t need perfection. They need clarity, structure, and respect. This article explores the most common pain points for real estate admin staff and offers practical solutions to help team leaders create a stronger culture and a more scalable business.
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